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Tuesday, February 17, 2009

Price versus Value

As an architect, I have never understood the market's fascination with “price per square foot.” When you purchased your last car, did you ask the dealer the price per cubic foot of space in the passenger compartment? I don't think that anyone would argue that there are huge differences between owning a Porsche, a Mercedes, a Ford, or Toyota. No doubt, you could add optional leather seats to any of these; but it would not change the fundamentals of the car. People make their choice of vehicle not based on the price of the air space but on whether or not it fits their needs. Price is obviously one of the factors to consider; but so is fuel efficiency, style, reliability, durability, and design. For most people, having a cup holder in the right place or a spot to put their iPod is much more useful than another cubic foot of air with nowhere to put your coffee cup.


What figures into the “price per square foot” ?


The price per square foot of any given new building is the sum total of all of the creative energy, efforts, labor and materials that it takes to deliver that structure in that location. So, it is affected by a lot more factors than just the floor finish or the wall type. It includes the costs associated with the quality of the whole development as well as those associated with the design and construction of the house. Additionally, “price per square foot” only counts the conditioned area of the building in its calculation; it does not take into account any of the covered porch areas, courtyard spaces, patios, decks, storage or garage areas. So, a house with 1500 square feet of interior space and 1000 square feet of covered porch would have a much high price per square foot than the same house with no porch.


So what is different in a square foot of a Brytan house?


Every home in Brytan is influenced by the sum total of efforts made by the Developer, the Designers, the Green Consultants, and the Builders. These things have come together to make the quality of the neighborhood extraordinarily high. That quality, care, and knowledge comes with the Brytan home. Some specifics:


Brytan was master planned by a world renown New Urbanist firm, Duany Plater-Zyberk, to be a complete community, not just a sub-division.


Brytan's homes were custom designed by a licensed architect. The styles are Craftsman- inspired and are detailed to a high level of authenticity. The homeowner has access to the Town Architect (that would be me) as a resource to answer questions about their homes, design, construction and vision for other phases of the neighborhood.


Brtyan has a neighborhood Green Consultant, Mary Alford, P.E., a licensed Environmental Engineer. She guides the LEED for Homes (including Energy Star) process in Brytan. She has inspected every home multiple times, from plans to construction, to ensure that the prescribed sustainability elements were implemented. The homeowner also has access to Mary should they have any questions regarding the various green certification that each home has achieved.


Each completed home has achieved LEED certification and is registered with the National Green Building Council and comes with an Owner's Handbook with all the information about the materials in the home.


There is a great deal of individuality to these homes; but each includes high-quality, traditional double-hung windows, low VOC content and high indoor air quality, carefully designed HVAC systems, water saving measures, low-maintenance landscaping, structured wiring and fiber optics with free internet service, built-in work stations and an electronics docking station so there is a place for your laptop, cell phone, and even your iPod.

2 comments:

  1. nice observations. I am also amazed that cost per square foot is so overutilized. Most living room sofas are about the same size. You can have a very nice, well designed and constructed sofa with luxurious materials or you can have a poorly designed and constructed sofa. You would never compare the two at cost per foot. You would simply compare nice sofa vs. poor sofa.

    Spreading the word on great home design

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  2. I love the car and the couch analogy. People think they are getting a great "deal" when they buy a larger house - but they fail to analyze use of space, well designed space, and the cost to condition, maintain, decorate and clean those extra square feet that the builder added to bump up his profit margin.

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